Social Media has evolved. Have you?

Miami Art Exchange is more than aware that Social Media has evolved. It is also a fact that many local artists have no interest in such changes. However, we have a great deal of interest and passion for the evolution that is continuing to take place.

We are currently scheduled to do a Social Media Bootcamp for artists in Broward, and working on a similar Bootcamp in Miami. The question that I find most intriguing, “Is Social Media of as much value to artists as it is to arts & cultural organizations?” Social Media is about relationships, although we sometimes find applications like Facebook and Twitter have too much public exposure. There are effective ways to use the various tools available, be they computer or mobile applications. Facebook and Twitter are only two of many others apps that may allow you to reach your audience, be they friends, or to find new relationships.

Social Media has evolved. Have you?:

“In the world of social media, two years seems like a century.

When Bridget and I started writing this column in October 2008, Twitter
was just becoming well-known, Foursquare wasnt, and we were hoping to
prevent bosses from friending their subordinates on Facebook.

Well, two out of three isnt bad.

Ive been thinking over the past two years of Poked quite a bit this week, since its my last week working for The Miami Herald. Im moving to a new job at Chicago Public Radio – and its made me think quite a bit about how life has changed online.

While Ive become more laid-back about letting people into, for
example, my Facebook world, its still only for people Ive met in
real-life. And all the conversations about Facebook and privacy have
confirmed long-held opinions I have about being cautious about anything
I put into writing.

A new ‘Digital Future study released last week paints a similar
contradictory picture of life online: While the percentage of Americans
using the Internet are at an all-time high, the amount of people who
say they find information online reliable or trustworthy is at an
all-time low. When the information is on a social networking site, even
heavy users have a low opinion of the informations reliability and
accuracy.

USCs Annenberg School for Communication & Journalism has been
publishing its Digital Future study annually since 2000. The school
noted that during that time, as Internet use had grown and become more
mainstream, it would seem logical that peoples attitudes about it
would also stabilize.

‘Yet beginning with our first Digital
Future Study in 2000, and in every year since, we have found
extraordinary levels of shifting views, new and evolving attitudes
about technology, adoption of new media, and casting off of old methods
as part of involvement — or not being involved — in the online
experience, the Center for Digital Futures Director, Jeffrey Cole,
said in a statement about the study. (Cole was traveling out of the country when I wrote the column for the paper, so we werent able to communicate in person.)

In the Digital Future study, more than half
of the people surveyed said the Internet was important or very important to maintaining social relationships.

For me, maintaining relationships online will be even more important, when I move – but one constant for me will
remain: using the digital world to keep these relationships going,
whether they were made online through Twitter or maintained through
Facebook.”

(Via Poked.)